bedrijfsnieuws over The exhibition concluded, and the high-temperature market received strong recognition.

From November 3rd to 6th, 2023, the four-day Tehran International Industrial Exhibition (Construction Machinery Zone) in Iran successfully concluded! As an exhibitor deeply rooted in the core components of excavators, although we only had a simple poster booth, we garnered unexpected attention and cooperation intentions at the exhibition thanks to our four core product lines: hydraulic pumps, travel motor assemblies, swing motor assemblies, and engine parts. These products, tailored to Iran's high-temperature working conditions, fuel shortages, and import substitution needs, demonstrated our customized advantages. The clearly presented high-temperature resistant technical parameters, low-fuel-consumption optimization solutions, and compatibility diagrams for mainstream models on the posters served as a crucial bridge for efficient communication with Middle Eastern customers. Behind every customer photo was a deep recognition of the product's adaptability and practicality.

This exhibition, a major annual event for Iran's industrial sector, brought together over 300 exhibitors from the Middle East, Central Asia, and Europe, covering core sectors such as construction machinery and mining equipment. It attracted over 20,000 local Iranian mining companies, infrastructure contractors, and parts distributors for business negotiations. The Iranian market has distinct demand characteristics: extreme high-temperature environments in mining areas with daily average temperatures exceeding 40°C and surface temperatures reaching 58°C; high fuel consumption due to aging equipment; and the industry's predicament of insufficient fuel quotas (meeting only 77% of demand). This makes high-temperature resistance, low energy consumption, and compatibility with import substitutes the core focus for buyers – which aligns perfectly with the four key product advantages highlighted in our poster.